WHITE PAPERS
Detailed insights into the industry and how The Desire Company is changing it.
NO MORE FAKING IT: The FTC’s Escalating Battle Against Fake Product Reviews
This white paper delves into the FTC's recent actions and the implications for brands and retailers. But first, let’s turn to the facts to understand the magnitude of what some have called the “fake review epidemic.”
White Paper: Neuroscience Reveals The Power of Expert-Driven Product Videos in Increasing Purchase Confidence
In this white paper you will learn about the importance of building consumer trust and the strategies to get started — all backed by third-party research.